Paint the town red with these stunning range of Loreal Color Riche Pure Reds.
- The cosmetics giant has come up with 4 custom made shades to suit all skin tones.
- Empowered with matte effect, Pure Reds make your lips look sultry and enchantingly red.
- Tailor-made for every skin-tone
- Hydrating Texture.
Additional Information : Enriched with velvet spheres, jojoba oils and pure pigments to hydrate your lips, making them look luscious and velvety.
Explore our entire range of Lipstick Shades available here.
Expiry Date : January 2019
All our products are far from expiry, and procured directly from the brand/authorized resellers of the brand.
Jojoba oils, velvet spheres, jojoba oils and pure pigments.
How to use product
First and foremost, apply lip liner to accentuate the shape of your lips. Afterwards, apply Color Riche Pure Red starting from the cupid's bow to the corners of your lip for glorious red lips.
By monika panchal
I bought this shade and I was a bit sceptical about it. But the shade and the texture is just perfect. The packaging is also just perfect. I would just tell all the girls to go for it and be bold!!
Posted on 12/4/2016
By shreeja lodha
such a pretty color..crushing over it alrdy
Posted on 12/2/2016
By MANSI A.
the stay on for a long time
perfect colour for my skin tone
Posted on 11/26/2016
By Priyanka Kantharaj
It is a really good colour for this season! It has amazing pigmentation, glides on smooth, it's somewhere between matte and glossy, doesn't dry lips because it has a very creamy texture.. it could be a dupe for MAC Diva..on the downside it transfers a lot, and application is a little tricky because of the extremely creamy texture, but can overcome that by using a brush.. wear time is less if u are having a drink/meal.. otherwise it's great n m definitely happy with this!
Posted on 11/22/2016
By Gayatri Mulay
Easy application, doesn't tug, lasts even after eating, brightens up skin tone. will look good with every skin color. makes teeth appear brighter. Doesn't sink into lines, no bleeding and very comfortable to wear.
Posted on 11/15/2016
By Srujana Tatikonda
The lipstick comes in a very classy packaging ... it dries out matte and it's stays on long ... it's creamy and highly pigmented ... u just need one swatch and there u have an amazing shade ...
Posted on 10/25/2016
It is a nice colour for Indian skin tone and is super pigmented.
Posted on 10/2/2016
It's a wonderful shade mixture of red +wine + hint of purple. Can be worn with traditional as well as western outfit. It has a super creamy and lovely finish.
Posted on 9/30/2016
By Radhika Singha
The color is reddish brown...It is a smooth lipstick , though ould not make up for the lack of longlasting.The one rule with this lipstick is Apply repeat and repeat..
Posted on 9/22/2016
As beautiful as all the shades of the star lipstick collection.. Completely matte... If you are looking for a deep shade then this is what you shoud buy...
Posted on 9/22/2016
Ask Nykaa (0)
Have a question on this product? Write a question and earn 100 reward points.Q.I am very much concerned about buying lipstick online because once i bought it from flipkart and they delivered me a damaged product. They didn't replace after opening the cover so if i don't open the cover how would i know the product is damaged or not. So i want to ask that you guys deliver a genuine products because i never tried buying makeup things online or if the product is damaged would you guys replace it or not?Question by: Nikki singh on Sep 12, 2016 7:09:00 PMA.Thank you for writing to us.
All products sold on Nykaa are 100% authentic and sourced directly from the brand or authorized distributors. Therefore, you need not worry about whether or not the products are genuine.
Hope that you find the solution to your advantage.
Thank you for shopping at Nykaa!
Team NykaaAnswer by: Team Nykaa on Nov 29, 2016 1:31:13 PMQ.I have medium to dark skin tone, will this shade suit me?Question by: Shrabana Dutta on Aug 27, 2016 9:44:00 PM