Flashback to 2012, when we were a team of 50 oddballs coming together to create a portal that would wow beauty lovers. Who would know that four years would stream by like a Vimeo video and we would be celebrating our fourth birthday among you pretty folks? Without getting overtly teary on our Big-Bang arrival, we thought of creating a memoir that depicts the best of the past. Right from our very embryonic birth up until now, we have conjured up some our favourites from far and wide. And this time, it’s so much more than just unicorns. *winks*
4 of our Crush-Worthy Spots in the World
Abu Dhabi: You can almost see Sex in the City 2 happening all over again. Harems, five spice, silks and dates: hearty sighs*
Costa Rica: We want to surf the surf and ape Tarzan in this paradise of natural lovers, backpackers and gypsies.
Italy: Elizabeth Gilbert wasn’t the first one to fall in love with spaghetti carbonara, Italian men or the luscious language. We are still counting the blessings.
Prague: Red tiled roofs meet warm, buttery bagels from ancient bakeries. Time stalls its pace and stares you in the eye as you dance to the music at the river bank.
4 B-Town Belles Who Gave Us Style Goals
Deepika Padukone: From a famed model to one of the best dressed damsels in Bollywood, Deepika has reinvented chic.
Jacqueline Fernandez: Weaving her quirkiness in whatever she dolls up in, we adore this girl’s sass.
Sonam Kapoor: There is never a dull moment when this Kapoor walks out dressed to stun.
Alia Bhatt: The youngest bee in town, she is perpetually earning brownie points for her evolving style.
4 Beauty Trends We Celebrated
Strobing: Talk about contouring minus the fuss. Talk about happy face days!
Smokey Eyes: We have loved this one for so long that there is no going back now.
Nude Makeup: Less is more. All the way. Every day. *Crush sirens*
Bold Lips: The reds came in. Then strutted the maroons, oranges and browns. And the world just got better.
4 Movies We Adored
Avengers: We can’t still get over the moment when Loki was smashed liked a stuff toy by our favourite green guy.
Bhag Milkha Bhag: Do we even have to begin on why we love this one?
The Wolf of Wall Street: We were the ones booing when Leo did not win an Oscar that year. Yep, go ahead, blame us for all the noise.
Bajirao Mastani: *That moment when an actor transcends his art and recreates a character that will go down in history, yet again.*
4 Food Trends We Partied To
Molecular Gastronomy: Can you hear the cheering all the up to London, knocking on Heston Blumenthal’s door?
Kale: The ugly green is turning heads. And the kale-a-thon just got wilder.
Artisan Ice Cream: It’s not your regular gelato. It’s a Betty Boop on steroids. *Knowing glances exchanged*
Healthy Fast Foods: If you thought snack time was all about puff pastries and your diet going to hell, think again. And think healthy, scrumptious snacks that allow guilt-free binging.
4 B-Town Instagram Celebs That Have Us Hooked
Priyanka Chopra: Having cross 5 million followers, Piggy Chops MUST be doing something right.
Shahid Kapoor: Be it the swag workout posts or the cuddliest selfies with Mira, he’s got us hooked.
Sonakshi Sinha: This eccentric, fun woman has us waiting for what she’s going to put up next.
Ranveer Singh: You know what happens when he does a DubSmash of Eye to Eye? It goes viral.
4 Power Women that We Applaud:
Emma Watson: What we can say about this 26-year-old that had us raging when she made her speech as the UN Women Goodwill Ambassador in 2014?
Padma Lakshmi: Meet model, actress, television hostess and author Padma Lakshmi has always awed us with every achievement she’s earned.
Kalki Koechlin: From feminism to angst to playing a tom-boy, we have yet to find one thing that we do not love about her.
Amal Clooney: This battle-fit human rights lawyer has too many aces for us to count.
And lastly, ladies and gents, thank you for sticking by our side. Through the hacks and the pimple days, the perfect pouts and god-envied cheekbones, you’ll always be our baes.