Beautyblender Just Made It To Nykaa’s Shelves And Here’s What We Think About It

Few beauty products transcend their category to become synonymous with it. Think Band-Aid or maybe Surf Excel. And in the world of makeup, think Beautyblender. It's hard to believe this now-iconic pink teardrop was once simply called a "makeup sponge." Today, it’s a cultural mainstay, a backstage staple, and the gold standard for seamless application. We are so used to calling it the Beauty Blender that we’ve completely forgotten it is a brand name. And the beauty news just got better: Beautyblender has officially launched on Nykaa. And for me, along with thousands of beauty enthusiasts, this is more than just a new brand on the shelves; it’s a long-awaited homecoming. With the original sponge, an elevated setting puff, and a game-changing charcoal cleanser now within easy reach, it's the perfect time to revisit the legends and get acquainted with the future cult favourites.

The OG: Beautyblender Original Makeup Sponge

There’s a reason the original Beautyblender is considered the holy grail of makeup tools. With its edgeless shape and ultra-soft, latex-free foam, it delivers an airbrushed finish that even the most skilled brushes struggle to match. Whether you're working with foundation, concealer, or cream blush, this sponge adapts beautifully to every curve of your face, with no patchiness, no streaks, just perfectly diffused pigment.

The real magic lies in its material and design. When damp, the sponge doubles in size, absorbing minimal product while maximising blendability. It almost melts makeup into the skin for that coveted second-skin effect. Plus, its hot pink hue isn’t just for aesthetics, it makes it easy to spot in an overflowing makeup bag (guilty).

The Secret Weapon: Beautyblender Pocket Puff

Setting powder is often the unsung hero of makeup until you use the wrong tool and find yourself with cakey creases or uneven application. Enter the Beautyblender Pocket Puff, a dual-sided powder puff that feels tailor-made for modern skin and modern makeup.

What sets it apart is its thoughtful design. One side is a soft, plush pink to pick up and deposit powder with precision, while the reverse, a tan suede-textured sponge, smooths and buffs for a blurred, filtered finish. The teardrop shape mimics the brand’s signature sponge, allowing you to target under-eyes, around the nose, and along the jawline with ease. Bonus: it comes with a clever finger pocket for ultimate control.

The Clean Routine: Liquid Blendercleanser Charcoal

We’ve all been guilty of neglecting our tools, but dirty sponges can harbour bacteria and sabotage our skin. That’s where the Beautyblender Liquid Blendercleanser Charcoal steps in as a gentle yet effective cleanser designed to extend the life of your tools and protect your complexion.

Infused with detoxifying charcoal and soothing coconut surfactants, this cleanser breaks down long-wear formulas, pigments, and grime, all while maintaining the integrity of your sponge or brush. Unlike harsh soaps that can degrade sponge texture over time, this formula preserves softness and bounce.

Key Takeaways

With the arrival of Beautyblender on Nykaa, it’s never been easier to experience the tool that changed the way we apply makeup. Whether you're reuniting with the original or exploring new textures like the Pocket Puff and Liquid Cleanser, these products live up to the hype, not just in performance, but in elegance and

FAQs

1. How often should I replace my Beautyblender sponge?

   It’s recommended to replace your sponge every 3 months, especially with regular use. Signs like tearing, fading, bounciness, or persistent staining mean it's time for a new one.

2. Can I use the Pocket Puff with both loose and pressed powder?

   The Pocket Puff works beautifully with both formats. The plush side picks up just the right amount of powder, and the suede-texture side ensures an even finish.

3. Is the Liquid Blendercleanser Charcoal safe for sensitive skin?

   The formula is free of parabens, sulfates, and phthalates, and it's dermatologist-tested. The charcoal draws out impurities, while coconut-based ingredients keep it gentle and skin-friendly.