This last year—with the exception of the current Covid 19 situation—turned out some very interesting, innovative beauty product launches round the world. Closer home, Nykaa’s 8th birthday is the perfect opportunity to turn our attention to eight of the most innovative, popular beauty products that you need to own, if you don’t already. From smarter-than-ever foundations and a phenomenal strobe highlighter to a fragrantly refreshing body wash and skin refining mask.
So, start scrolling and get ready to shop the best beauty buys from Nykaa right this minute.
1. Nykaa So Creme! Creamy Matte Lipstick
It came, it saw and it conquered. This quirkily packaged—think color coordinated packaging with horizontal stripes on the cap—and very reasonably priced creamy matte lipstick is a treasure you simply have to lay your hands on. A one stroke, pigmented application with a superior color payoff, and smooth as silk finish that’s lightweight and hydrating…I could go on. With over 54834 Ratings and 1400 delighted Reviews, here’s what one excited beauty aficionado had to say, “ I love the soft brownish nude shade ‘You're Latte’. It suits my deeper tan skin really well. It has a creamy consistency which I love more than a matte finish, and it’s not heavy on your lips. It does have a subtle sweet scent to it, way better than lipsticks that have an awful, chemical smell and taste. So overall loving this lipstick and color and I will definitely buy more shades from this range in the future.” There you go!
2. Nykaa Strobe & Glow Liquid Highlightere
Meet the ultimate glow creator! Craving that instantly stunning, blinding shine to let everyone know you’re the ultimate gleaming goddess. Never sparkly or sticky, just pure luminescence in every magic drop. Enriched with gilded pearls to give you that natural, lit-from-within glow. This proudly vegan formulation is not tested on animals. Lightweight, easy blend formula in three highly pigmented shades. Comes with a dropper applicator for controlled usage. Dab on your cheekbones, bridge of your nose, cupid’s bow and blend with your fingertips or makeup sponge. The best part, suitable for all skin tones!
3. Masaba By Nykaa Lipstick
If you love her quirky prints, you’ll adore these unconventionally named lipsticks as well. Masaba by Nykaa is the talented designer Masaba Gupta's first ever beauty collection in collaboration with Nykaa. You’ll love the uplifting Masaba prints on the 12 shades of velvet matte lipsticks and nail enamels, specially curated for Indian skin tone. My two personal favorites; First RAWR, because not all girls are made of sugar, spice and everything nice. This gorgeous nude pink exemplifies adventure, fire, desire and fearlessness. Second, BUZZ KILL, a cool pink that looks super chic. Get ready to rise and shine above all the hate, after all, haters are nothing but fuel for your rise.
4. Nykaa SkinShield Anti-Pollution Matte Foundation
Think of it as the invisible shield you can apply on every morning on your face—guarding you from dust, micro particles and pollutants. One swipe and your complexion appears smoother and pore-less. What’s more, 15 shades to suit every skin tone. Contains Bio Saccharide Gum that shields against four key environmental stressors that cause tanning and dullness. Also infused with free radical flighting Antioxidants and Glycerine that deliver deep hydration. And then the magical Enantia Chlorantha bark extract that controls excess sebum production and minimizes pores.
5. Nykaa Eyes On Me! 10-in-1 Eyeshadow Palette
This super reasonably priced palette has five gorgeous variants. There’s one for every occasion from brunch to a dinner date. The intensely pigmented and super blendable formula is surprisingly long wearing. I don’t wear eyeshadow often but loved the Beachside Peach palette with its stunning nudes and peach hues. Especially loved the finish that was all velvety mattes, beautiful shimmers and the softest satins ever. Here’s a trick: Use it wet if you want an even more startling, dramatic look or dry for a blended, natural look.
6. Nykaa Wanderlust Shower Gel - Hawaiian Jasmine
With this lockdown a girl can only dream of those carefree holidays. All that day dreaming feels a little more real when you have this divinely formulated shower gel from the Nykaa Wanderlust Bath & Body Collection on your bathroom shelf. One susdsy shower later you’re transported to your most fragrant travel memory that still linger somewhere in your head. Get ready to revisit those fun filled days with this paraben-free, cruelty-free and vegan, Aloe Vera infused formula that cleanses skin and leaves you delicately scented all day long. Love it? Then get the Hawaiian Jasmine body butter as well.
7. Nykaa Go For Glow Peel off Mask
With 400 reviews and counting, this one’s a keeper in the vast array of peel off and sheet masks around. These cool, glitter face masks—available in eight variants—are formulated with skin loving ingredients that target specific skin concerns and gently remove surface dullness and dead cells. My personal favorites: The INSTA GLOW one that contains Pearl, Grapefruit extracts and Vitamin C that instantly brightens skin to give it a natural, blinding glow. The other one I love slapping on after a long night out is ULTRA RESCUE infused with Green Tea, Aloe Vera Leaf and lemon Peel extract besides Vitamin K3. It lifts off the excesses of a hard night partying and reveals fresher, velvety smooth skin in a jiffy. If only there was a similar cure for hangovers!
8. Nykaa Skin Potion Facial Oil
An oil for your face? How is that even possible? Say hello to Nykaa’s new range of pure, cold pressed oils from around the world that work wonders on ALL types of skin. While facial oils are pretty much the norm and craze the world over, it’s a relatively new category in India. And no, they don’t make your visage look like an oil slick. These lightweight wonders are formulated to tackle different skin concerns from dullness and pigmentation to acne and pigmentation. Made from 100% natural botanical extracts, these antioxidant rich formulas instantly soothe skin, fortify and strengthen the lipid barrier, and since the molecular structure closely resembles your skin’s natural oils, it keeps your skin perfectly balanced. What’s better, the oils are SLS and paraben-free. Of the 10 variants, the Anti Pigmentation formula is my fave; It’s infused with Lemon Peel Oil & Papaya Seed Oil, working under makeup to brighten skin and reduce dark spots and pigmentation.
