Treat, wash, nourish – the ultimate mantra for healthy hair – is all it takes to turn your mane dreams into a reality. The building blocks of any hair care regimen, these three easy-peasy steps deliver on the promise of luscious, lengthy locks that can brave transitional weather, pollutants, and other unforeseen aggressors. Don’t believe us? Turn to your favourite influencers for a lesson on giving your hair the TLC it deserves via healthy hair habits. Rubina Dilaik, RJ Mahvash, Ria Amin, and Ahaana Krishna share their hair care non-negotiables, sworn-by hacks, and the hair care secrets they’ve been gatekeeping, along with their curation of holy grail heroes that constitute the most integral part of their beauty arsenal.
Rubina Dilaik: Dry & Damaged Hair
“For me, a hair care non-negotiable is applying serum after every wash. It’s crucial to lock in moisture and avoid further damage. I treat, wash, and nourish my scalp and strands with products that work best for my hair type. Bear in mind that you can never go wrong with oiling your hair regularly.”
Shop Rubina’s favourite picks to repair damaged hair here.
TREAT
WASH
NOURISH
Ahaana Krishna: Frizzy Hair
“Oiling my hair has been non-negotiable since childhood. My mother made it a point to highlight its simplicity yet unparalleled effectiveness – making it a weekly ritual. This routine practice was followed by cleansing with a suitable shampoo, and truth be told, it took me a few years to fully gauge the importance of a conditioner. Oil your hair and massage it in gentle circular motions to stimulate blood circulation. Remember to lock in moisture with a nourishing hair serum!”
Shop Ahaana’s favourite picks to combat frizziness here.
TREAT
WASH
NOURISH
RJ Mahvash: Dandruff
“Looking for a hairstyling hack? Try using Velcro rollers to amplify volume and bounce without applying heat. They're gentle on your locks and can help create beautiful, natural-looking curls or waves. I also swear by natural oils, including coconut and argan oil, for deep conditioning and scalp nourishment.”
Shop RJ Mahvash’s favourite picks to treat dandruff here.
TREAT
WASH
NOURISH
Ria Amin: Hair Fall
“My mom passed many beauty secrets down to me – she would oil my hair with an Ayurvedic concoction prepared at home and braid it before bedtime. Over the years, I’ve realised that heatless, overnight curls are the best hair hack ever invented. I no longer need to apply heat to curl my locks! As for picking products to treat, wash, and nourish my hair, I shortlisted formulations after understanding all my hair concerns and preferences.”
Shop Ria’s favourite picks to control hair fall here.
