Unless you were living under a rock, I am positively sure the words cushion foundation must have reached your explore page, ergo your ears. One doesn’t have to be from the beauty industry to be graced by the virality of the Korean beauty staple product. These products go viral for a reason: the accessibility, the packaging, and the product dispense all make practical and ergonomic sense. And hence, when an Indian homegrown brand such as Kay Beauty launches their own cushion foundation, you have to give it a try.
Kay Beauty is a cult favourite for a reason; their formulations, coverage, and buildability are designed for the skin type and skin tone. More than Katrina’s name to fame, Kay Beauty is a brand that invests heavily in understanding the skin types and needs, because the pigment, the colour payoff, and the application are beyond any celebrity-owned brands. The best part? Even though the price point is appealing, the packaging is no short of a pure luxe appeal. So, without further ado, let’s look at the Cloud Cushion Foundation launched by Kay Beauty.
Kay Beauty Full Coverage Cloud Cushion Foundation
I tried all their shades, and the one that suits me like a second skin is the 180Y Deep. Here’s my honest review of the Cushion Foundation.
Light As A Cloud
As the name suggests, this cushion foundation is super lightweight; it’s made with hyaluronic acid, squalene, and SPF 40 PA++, so it hydrates just as much as it protects from the harmful UV rays, all while being weightless as a cloud. When applying, it glides smoothly, providing high coverage and quick absorption, making it feel like your second layer of skin, but smoother and brighter.
Flawless Finish
Although the product claims to offer a full matte finish, for someone with oily and combination skin in a tropical country like India, the foundation ends up looking like a satin matte that hydrates and evens out your skin. It’s a buildable formula, so you can use it for a no-makeup makeup look or a full glam look, depending on the occasion. It doesn’t feel cakey, nor does it have a fragrance, so people with skin and nasal sensitivities can use it too.
Packaging
At the end of the day, this is a liquid formula that’s packaged in a travel-friendly and reapplication-friendly container. So, when you dip for the first time, you can use the back of the cushion holder to dab excess product off, only to use it for the rest of your face. Even on the outside, the packaging looks luxurious with the rose gold tin and ivory white embossing. The double lid makes sure none of the product leaks or spills en route.
Parting Thoughts
The Kay Beauty Cloud Cushion Foundation is a great addition to your home and travel vanity. If you aren’t swatching them in a store, the labels on the products make it very easy to select your exact shade. The P, Y, and N stand for pink, yellow, and neutral undertones that exist in the Indian skintones, along with deep, medium, and light indicators for your skintones. My final verdict is that the product feels luxurious on an affordable budget.
FAQs
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Is a cushion foundation better than other types of foundation?
A cushion foundation is better for application, reapplication on the go, and better coverage from a no-makeup to a full glam look. It keeps your hands clean and leaves your skin looking even and hydrated.
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How to select a cushion foundation online?
You can select a cushion foundation online by looking at the skin tone names, such as light, medium, and deep. You can also look at the undertones mentioned, which might be indicated with letters such as P/C for pinkish cool tones, W/Y for yellowish warm tones, and N for a neutral tone.
