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I Tried The Newly Launched Korean Brand – Ariul & Here’s My Honest Review

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Amidst the sea of new launches, Ariul stands out to be one of the most underrated Korean brands. Although it’s popular in the East and the West, it hasn’t found its footing in India, and I’m here to change that.
I Tried The Newly Launched Korean Brand – Ariul & Here’s My Honest Review

I had only heard of Ariul from my jet-setting friends who recently travelled back from their trip to Korea. The skin and beauty connoisseur in me couldn't resist getting my hands on this brand as soon as Nykaa launched it. Initial take, all the products seem to be extremely soothing and hydrating.

Double cleansing, a routine started as a K-Beauty trend, has taken over the world by storm, and Ariul is one to shy away from it. They have every type of cleanser you can imagine, water-based cleansing pads, oil-based cleansing pads, creamy cleansers and foaming cleansers.

Their serums and masks are also at the forefront of it all. They have serums for every skin concern and a sheet mask for all your skin woes. So, without further ado, let’s get into some of my favourite products from Ariul.

Ariul Face Serums

The best part of their face serums is their ingredients. Their anti-ageing serum consists of calendula extract, bakuchiol, adenosine, and hyaluronic acid, while their blemish control serum is enriched with 30% houttuynia extract, 0.5% salicylic acid, and tea tree extract. The serums not only do what they promise, but also instantly hydrate the skin. Bottled in a fun-sized container with minimal packaging, these serums are a must-try for their soothing, anti-inflammatory, and moisturising benefits. All you need to do is use this formulation for 7 days consistently, twice a day on a cleansed face, followed by a moisturiser for the product to penetrate and be absorbed fully.

Nykaa Recommends:

Ariul Cleansers

I have never seen a Korean brand pay so much attention to cleansers. From creamy whipped consistency for oily skin to foamy water-based formulations for sensitive skin, from makeup removing pads to cleansing oil pads, from pure cleansing oil to separate lip and eye makeup removers, they have mastered the art of cleansing. If cleansing is more than just a step and a beauty ritual for you, then Ariul is your haven.

Nykaa Recommends:

Ariul Face Masks

Their most popular face masks are their 7-day masks, formulated with different ingredients for different results. But I got my hands on the Watermelon Hydro Vital Overnight Sleeping Mask, and I must say, it offers an amazing result in the morning, within the first use. Made with Watermelon Extract that’s rich in water supply offers a skin-soothing effect and maintains the skin balance and anti-oxidation effect. The Triple Hyaluronic Acid improves moisture retention effects and increases tightness. The Vitamin Complex protects the skin from UV rays and offers a clear and bright complexion.

Nykaa Recommends:

Parting Thoughts

Aruil is a skin-forward Korean brand that prioritises cleansing, hydration, and gentle care above all. All the products have a faint scent to them; it might be an irritant to people who have sensitive olfactory senses, but in general, the fragrance in itself is soothing and not overpowering. Even though their masks are what they are popularly known for, their cleansers are what stole my heart.

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