The Nykaa Story

India's Leading Beauty Retail brand

Nykaa is India's Leading Beauty Retail brand, built on a vision to bring inspiration and joy to people everywhere, every day. Founded in 2012 by Falguni Nayar as a digital-first, consumer-tech platform, Nykaa was created to make beauty a mainstream choice in India, transforming a previously underserved market into a thriving ecosystem.

Over the years, Nykaa has evolved into a powerful house of brands and platforms, expanding beyond beauty into fashion and B2B. With offerings such as Nykaa Fashion, Nykaa Man, and Nykaa Superstore, along with its international expansion into the Middle East through ‘Nysaa’, Nykaa continues to redefine how consumers discover and shop.

Today, Nykaa serves over 52mn+ customers through its seamless blend of online experiences and 276+ offline beauty destinations. From expert-led content and tutorials to vibrant communities of beauty enthusiasts, Nykaa combines commerce with education to empower consumers in their personal journeys.

At the heart of Nykaa lies an unwavering commitment to authenticity and customer- first thinking. With over 4000+, 100% genuine brands across makeup, skincare, haircare, fragrance, wellness, and fashion, Nykaa offers a thoughtfully curated assortment spanning domestic favorites, global icons, luxury labels, and emerging cult brands. Its Global Store further connects Indian consumers to some of the world’s most coveted names, backed by strong supply chain and marketing expertise.

Nykaa’s growing portfolio of owned brands, including Nykaa Cosmetics, Dot & Key, Kay Beauty, Nykaa Collections, Nykaa Wanderlust, Nykaa Perfumery, Earth Rhythm alongside celebrated fashion labels such as Nykd by Nykaa, KICA, 20 Dresses, RSVP, and Gajra Gang, reflects its focus on innovation, quality, and consumer delight.

Derived from the Sanskrit word ‘Nayaka,’ meaning one in the spotlight, Nykaa celebrates individuality and self-expression. As a trusted companion, Nykaa is committed to helping every consumer discover their unique identity and style because every expression deserves to shine.

Read Less
Nykaa IPO celebration banner Nykaa IPO celebration banner

NYKAA features in the prestigious annual TIME100 Most Influential Companies List 2022

Ten years after being founded by entrepreneur Falguni Nayar with the goal of inspiring Indian women, Nykaa has evolved into one of India’s largest cosmetics and lifestyle brands.

Read More

Our Vision

Bring inspiration and joy to people, everywhere, everyday.

Our Mission

To create a world where our consumers have access to a finely curated, authentic assortment of products and services that delight and elevate the human spirit.

Our Values

Nykaa Beauty values - Be bold and be good, Be better everyday, Be the customer's champion, One Nykaa, A culture of belonging, Sustainability in every action

A Day In The Life Of Nykaa

A day in the life of Nykaa - office and team activities photos A day in the life of Nykaa - office and team activities photos

Our Leadership Team

Falguni Nayar
Falguni Nayar
Executive Chairperson, Managing Director and Chief Executive Officer, Founding Member

Falguni Nayar is the Founder, Executive Chairperson & Managing Director and Chief Executive Officer of our Company. She holds a post-graduate diploma in management from the Indian Institute of Management, Ahmedabad. She has almost three decades of experience in e-commerce, investment banking and broking. Prior to founding our Company, she was associated with Kotak Mahindra Capital Company Limited for 18 years where she also served as a managing director. She has also served also the boards of various companies, including Tata Motors and Aviva Life Insurance Company Limited. Presently, she serves as independent director on boards of various companies including Kotak Securities Limited, ACC Limited and Dabur India Limited. She has won many awards including ‘EY Entrepreneur Of the Year 2019 – Start-up’ by Ernst and Young, and ‘Businesswoman of the Year’ at the Economic Times Award for Corporate Excellence, 2019. She was listed as one of the Asia’s Power Businesswomen, 2019 by Forbes Asia and named as ‘Business Person of the Year’, 2019 by Vogue India.

Anchit Nayar
Anchit Nayar
Executive Director, Chief Executive Officer – Beauty E-Commerce

Anchit Nayar is an Executive Director of our Company, since July 1, 2021. He also serves as the Chief Executive Officer for the Beauty E-Commerce. He holds a bachelor’s degree from the Columbia University. Anchit has previously served as the Vice President of the investment banking division at Morgan Stanley, New York. He has more than 10 years of experience in e-commerce, marketing, retail, and banking. He is currently responsible for the beauty business and also serves as a member of the Investor Relations team. He joined FSN Brands in 2018 as the Chief Executive Officer and has overseen the expansion of the Nykaa Physical Stores. He was also the Chief Marketing Officer of the Company for the period from May 31, 2020, to January 12, 2021.

Adwaita Nayar
Adwaita Nayar
Executive Director, Chief Executive Officer – Nykaa Fashion

Adwaita Nayar is an Executive Director at our Company since July 1, 2021. She also serves as the Chief Executive Officer for Nykaa Fashion. She co-founded our Company and has been involved in the areas of marketing, operations and product development. She holds a bachelor’s degree in applied mathematics from the Yale’s University, where she graduated as Cum Laude and a master’s degree in business administration with distinction from the Harvard Business School. Post her academic pursuits, she re-joined FSN Brands in 2017 as Chief Executive Officer to create and strengthen the offline physical store footprint of Nykaa. Since 2018, she has established Nykaa Fashion business and currently oversees NykaaFashion.com as well as many of our Company’s owned & partner brands. She has more than 10 years of experience in Fashion, Retail and Equity Markets.

Manoj Jaiswal
Manoj Jaiswal
Chief Officer – Supply Chain

Manoj Jaiswal is the Chief Supply Chain Officer of our Company. He has been associated with our Company since November 1, 2013. He holds a bachelor’s degree and master’s degree in business administration from the All Institute of Engineering & Management. He has over 25 years of experience in supply chain management. Previously, he was associated with Blue Dart Express Ltd, Ibibo Web Pvt. Ltd., and Future Retail Ltd.

Surender Mehta
Surender Mehta
Chief Human Resource Officer

Surender Mehta is the Chief Human Resource Officer of our Company. He has been associated with our Company since December 23, 2020. He holds a bachelor’s degree in business studies from the University of Delhi and post graduate diploma in business management from the Institute of Management Technology, Ghaziabad. He has also completed advanced management program from the Harvard Business School. He has 3 decades of HR professional experience spanning across industries. Previously, he was associated with Vodafone India Services Pvt. Ltd., as the Head of Human Resources business and India centres, and ITC Hotels Ltd. Previously, he has also served as a director on the boards of Vodafone India Services Pvt. Ltd. He has also been recognized as Diversity & Inclusion HR Leader of the Year.

Rajesh Uppalapati
Rajesh Uppalapati
Chief Technology Officer

Rajesh Uppalapati is the Chief Technology Officer of our Company. He holds a bachelor’s degree in computer science from the Osmania University and a master’s degree in computer science from the University of Arizona. Rajesh brings over 2 decades of technology experience, supporting multi-stage businesses ranging from growing to large established as well as new businesses. Previously, he was associated with Amazon for about 20 years across different geographies and most recently he served as a Vice President for Product Engineering at Intuit India.

P. Ganesh
P. Ganesh
Chief Financial Officer

P Ganesh is the Chief Financial Officer for our Company. He is qualified Chartered Accountant, Cost and Management Account, and Company Secretary. He brings over 27 years of diverse industry experience in financial reporting, business finance, taxation, investor relations, banking, mergers and acquisitions, and corporate law. Prior to joining Nykaa, he was serving as a Chief Financial Officer across various companies like TAFE Group, Pidilite Industries Limited, Glenmark Pharmaceuticals Limited, and Godrej Group.

Vishal Gupta
Vishal Gupta
Chief Executive Officer – Nykaa Distribution

Vishal Gupta is the Chief Executive Officer for our Nykaa Distribution (Superstore) business. He holds a bachelor’s degree in textile engineering from the Indian Institute of Technology, Delhi and a master’s degree in business administration from the Indian Institute of Management, Bangalore. Vishal comes with a rich career with Unilever spanning over 27 years, where he successfully handled many businesses and brands in India, Indonesia, Southeast Asia, and Russia.

Sujeet Jain
Sujeet Jain
Chief Legal and Regulatory Officer

Sujeet Jain is the Chief Legal and Regulatory Officer of our Company. He heads the legal, company secretarial, compliance, and regulatory functions at our Company. He holds a master’s degree in business management from the University of Warwick. He is a seasoned General Counsel with 25 years of experience. Previously, he was serving as a Chief Legal Officer at Ultratech Cement Ltd., and as a Group General Counsel & Company Secretary at Viacom 18 Media Pvt. Ltd.

Nykaa Annual Day Photos Nykaa Annual Day Photos

Are You Keen To Join Our Team?

We’ve tried to transform the way India shops for beauty and that hasn’t been easy. Luckily for us, we have an incredible team that loves a challenge. Our team is constantly growing and evolving and we’re always on the look-out for young, energetic, highly-motivated superheroes to come aboard.

Rockstar team players
eCommerce is all about working in teams
Passionate executors
Drive awesome projects with minimal hierarchy
Big dreamers
Because nothing is impossible in our minds
If you feel you’ve got what it takes, get in touch at careers@nykaa.com

Careers

To Apply, mail us your resume at careers@nykaa.com
Nykaa Guarantee Logo

Authenticity

We have developed systems and processes to ensure that the products sold on our platform are authentic, and build trust among our consumers and brands. For our beauty and personal care offering, our business is predominantly inventory led. This approach ensures sourcing directly from brands or their authorized distributors in India. It allows us to guarantee authenticity of products bought by our consumers, an important consideration for consumers of such products. We also conduct quality checks at our warehouses periodically on our beauty and personal care products. For our fashion offering, we operate a managed marketplace and ensure that the sellers we onboard are authorized resellers only. We have also developed systems to monitor and address consumer complaints towards our ongoing commitment to authenticity.

Know More

What Our Customers Are Saying About Us

I live in a small city of nagpur and here we don’t get big cosmetic brands , thanks to nykaa for keeping me style and glamour updated ! I have been an avid shopper on your website from the day it was made ‘ the amazing offers , the style tips , the customer friendly options ! Love them a lot ❤️

Neha Rahate
--

Nykaa you have surpassed many big brands in the liquid matte lipstick category !! Nykaa Matte To Last is a must buy lipstick for every girl and woman.

Shweta Deshpande
--

Thank you for amazing service...Thank you to the entire team - social media managers, the people working endlessly at the warehouse making sure they ship correct orders and at the fastest time possible. Thank you thank you thank you ❤️

Cassidy
--

I have shopped like crazy from Nykaa Pink Friday Sale. Everyday I place orders and receive products. Loved shopping. Even purchased the high end brands in this sale which I wouldn't have spent on otherwise.

Ankita Agarwal
--

Nykaa is so far the best online shopping site I have ever used. Usually the reviews put up look fake when they are just praises...but this website seriously has a five star class...from customer care to timely delivery...everything had a personalized touch to it. Thank you!

Prachi Arya
--

Your reply and action has been very prompt, and I appreciate your promptness is addressing customer concerns. Keep up the good work!

Aparna
--

Press

In The News
ET Retail : Nykaa pushes House of Brands beyond its own platform; two new labels in pipeline

ET Retail

Nykaa pushes House of Brands beyond its own platform; two new labels in pipeline

April 24, 2026
KNOW MORE >
Beauty Matters: How Nykaa Is Powering India’s $2 Billion Fragrance Opportunity

Beauty Matters

How Nykaa Is Powering India’s $2 Billion Fragrance Opportunity

April 19, 2026
KNOW MORE >
Vogue India: Nykaa brings Charlotte Tilbury’s red-carpet magic to New Delhi

Vogue India

Nykaa brings Charlotte Tilbury’s red-carpet magic to New Delhi

April 14, 2026
KNOW MORE >
Beauty Matters: How Nykaa Built India’s Beauty Market

Beauty Matters

How Nykaa Built India’s Beauty Market

April 09, 2026
KNOW MORE >
The Better India : At 50, She Pressed Reset & Built A Billion-Dollar Company

Beauty Matters

At 50, She Pressed Reset & Built A Billion-Dollar Company

March 04, 2026
KNOW MORE >
Press Release
Nykaa Recycle and Rewards Programme
Nykaa Recycle and Rewards Programme
April 22, 2026
KNOW MORE >
Charlotte Tilbury Unveils Its First-Ever Flagship Beauty Wonderland In India
Charlotte Tilbury Unveils Its First-Ever Flagship Beauty Wonderland In India
April 10, 2026
KNOW MORE >

For any press and media inquiries please contact

pr@nykaa.com

Awards

2020 - Retailer of the Year (Beauty, Wellness & Fitness) Award by ET Now Global Awards for Retail Excellence - Nykaa

2020 - Retailer of the Year (Beauty, Wellness & Fitness) Award by ET Now Global Awards for Retail Excellence - Nykaa

2020 - IBG Annual Business Excellence Awards in the “Startup” category by the India Business Group - Nykaa

2020 - IBG Annual Business Excellence Awards in the “Startup” category by the India Business Group - Nykaa

One of Asia's Power Businesswomen, 2019 by Forbes Asia

One of Asia's Power Businesswomen, 2019 by Forbes Asia

‘Businesswoman of the Year’ at the Economic Times Awards for Corporate Excellence, 2019

‘Businesswoman of the Year’ at the Economic Times Awards for Corporate Excellence, 2019

‘Business Person of the Year’, 2019 by Vogue India

‘Business Person of the Year’, 2019 by Vogue India

‘EY Entrepreneur of the Year 2019 – Start-up’ by Ernst and Young

‘EY Entrepreneur of the Year 2019 – Start-up’ by Ernst and Young

2018 - Best Launch of the Year Award by ET Now Star of the Industry Awards For Excellence In Branding & Marketing - Nykaa Network

2018 - Best Launch of the Year Award by ET Now Star of the Industry Awards For Excellence In Branding & Marketing - Nykaa Network

2017 - Health & Beauty Retailer of the Year Award at the Star Retailer Awards - Nykaa.com
2017 - Health & Beauty Retailer of the Year Award at the Star Retailer Awards - Nykaa.com
2019 - Best Omni-Channel Content Strategy Award by National Awards for Marketing Excellence - Nykaa.com

2019 - Best Omni-Channel Content Strategy Award by National Awards for Marketing Excellence - Nykaa.com

2019 - Best use of Intelligent Content (Digital Presence) Award by the Content Marketing Summit and Awards - Nykaa

2019 - Best use of Intelligent Content (Digital Presence) Award by the Content Marketing Summit and Awards - Nykaa

2019 - Most Innovative Content Distribution Strategy Award at the Content Marketing Summit and Awards - Nykaa

2019 - Most Innovative Content Distribution Strategy Award at the Content Marketing Summit and Awards - Nykaa

2018 - Best Launch of the Year Award at the Content Marketing Summit and Awards - Nykaa Network

2018 - Best Launch of the Year Award at the Content Marketing Summit and Awards - Nykaa Network

2018 - Best use of Intelligent Content (Digital Presence) Award at the Content Marketing Summit and Awards - Nykaa

2018 - Best use of Intelligent Content (Digital Presence) Award at the Content Marketing Summit and Awards - Nykaa

2018 - Best In-House Magazine Award by ET Now Star of the Industry Awards For Excellence In Branding & Marketing - Nykaa Beauty Book

2018 - Best In-House Magazine Award by ET Now Star of the Industry Awards For Excellence In Branding & Marketing - Nykaa Beauty Book

How may we help you