Firstly the colour of the shampoo is stark green which proves that there is artificial colouring added just to make it look organic. And if u see the ingredients then you will realise it has so much chemicals. I frankly bought it only because it is from the brand Kairali. Once I started using it the texture of my hair deteriorated and I started having a lot of dandruff. Luckily I realised it after using a few times and post immediately stopping the use the dandruff was gone and texture better.