Highlighter on the Cupid’s Bow is a guaranteed way to make your lip look pop, no matter what colour. We tap on a smidge of this pearlescent glowy stick right on the V of the lip, and diffuse it by dabbing with a finger. Do this before putting on your lipstick. You’ll be surprised how much difference this nearly nonexistent application of highlighter makes. Lips look plumper, more defined and in focus. It’s genius with nudes or reds.

After filing in your eyebrows, tap some highlighter above and below the arch. The light reflecting off that area will make the eyebrow seem more lifted. This is also a sweet spot for highlighter lovers: it’s one of the higher planes of the face where light naturally hits, so bringing focus to it makes your strobing look natural and effortless.

The best part about using highlighter in the inner corners of the eye is that you can do it all the time, any time—it works equally well if you have absolutely no other makeup, or if you have a full face of it on. It brightens the whole eye area, diffusing darkness and diminishing the hollow that often makes eyes look dull or sunken in. Just take a small amount of product on your finger and tap it on.

This one is a pro makeup artist trick (and a pretty genius one). Drop your shoulders forward so your clavicle or shoulder bones stick out. Brush highlighter along the top of the bone, blending in any edges with your fingertips. This technique makes the clavicle stand out, and looks stunning in photographs.