What it is : A bold mascara that creates unbelievable volume, endless build, and exceptional separation. This pliable formula stays flexible even after it dries, so each coat goes on as fresh as the first-immediately or hours later-with zero dragging, clumping, or flaking.
Who it's for : Women who want the dramatic look of false lashes without the fuss.
Why it's different : The unique reactivating formula-enriched with lash conditioners and vitamins-remains flexible between coats so lashes stay separated as volume builds. Get 8 hours of wear without smudges, flakes or clumps for up to 4 applications during the day.