Beyond bold, it’s sensational. Achieve high-impact color in one saturated stroke with Maybelline’s The Loaded Bolds lipstick. Hypercolor pigments and an opaque, creamy clay base deliver one-stroke intensity. Sumptuous Honey nectar leaves a creamy finish. Maybelline’s Color Sensational Loaded Bolds Lipstick is available in a range of pigment-loaded shades from deep plums and electric blues to vibrant reds and natural nudes. This beauty is what you have been waiting for! Now finding your perfect shade of bold is easier than ever.