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Nykaa’s Commitment to Social Impact

At Nykaa, we’ve always believed that beauty is more than what you see—it’s what you stand for. From the very beginning, our vision has been to bring inspiration and joy to people everywhere, every day. But to us, that mission doesn’t end at our storefronts—it extends deep into the heart of our communities.

From our founding days, giving back has been a part of our DNA. It’s not just a principle—it’s a promise. A promise to use our platform, our voice, and our resources to create a better, more inclusive world. Over the years, we’ve turned this promise into action, focusing on those who are too often left behind—underprivileged women and children across India.

We believe real change begins when people are empowered to dream, express, and lead. That’s why our CSR efforts focus on amplifying voices, unlocking potential, and creating opportunities—wherever they’re needed most.

Empowerment and Inclusion at the Core:

Our CSR vision is built on two powerful pillars: Empowerment and Inclusion. We design programs that champion authentic self-expression and inspire lasting impact. Whether it’s through education, healthcare, livelihood opportunities, or confidence-building initiatives, we are here to help people not just survive—but truly thrive.

We believe in building meaningful, scalable, and sustainable programs that grow with communities and evolve with time. Our projects are a natural extension of Nykaa’s identity—driven by empathy, shaped by purpose, and aligned with our brand’s values.

A Future Where Everyone Belongs:

At Nykaa, we envision a future where beauty uplifts, where every individual—regardless of their background—has the chance to live with dignity, to express who they are, and to shape their own future.

Driving Impact with Purpose: Empowering 30,000 Lives and Counting

Through community-driven programs, we continue to bring hope, build resilience, and create meaningful and sustainable change

This is the Kind of Beauty We’re Proud to Create

Empowering Women Through Skills, Opportunity, And Self-belief

Empowering Women Through Skills, Opportunity, And
                Self-belief

In line with one of Nykaa's key CSR priorities — skilling for empowerment, we have partnered with Sambhav Foundation to help young women from low-income communities, transition into the mainstream workforce as skilled beauty professionals. These women possess the ambition and drive to become independent and contributing members of society but often lack access to the right opportunities.

Through this partnership, Nykaa is helping bridge that gap. Operating out of five centres in Bengaluru, Guwahati, Delhi, Navi Mumbai, and Kolkata, each centre is fully equipped with beauty stations to provide hands-on, practical training. Participants undergo months-long courses , complemented by On Job Training (OJT) that offer real-world exposure. Upon completion, these women are prepared to join the beauty industry, unlocking a new and sustainable career path – one that promises personal growth, financial independence , and the chance to inspire others in their communities.

So far, 1,900 women have been equipped with valuable skills, and 1,343 have been empowered with sustainable livelihood opportunities.

Vocational Training For A Future Of Possibility

Vocational Training For a Future of Possibility

In partnership with Delhi Council for Child Welfare (DCCW), Nykaa is supporting 10 dedicated vocational training centres aimed at empowering girls and young women from underserved backgrounds. Through this initiative, participants are gaining practical, industry-aligned skills in Beauty & Wellness and Stitching—skills that open the door to meaningful careers and personal transformation.

Each centre offers a year-long program, delivered through daily two-hour sessions thoughtfully designed to enhance employability, build confidence, and nurture self-reliance. These are not just training sessions—they are stepping stones to a more secure, independent, and empowered future.

By equipping participants with in-demand, marketable skills, the project enables them to access dignified livelihood opportunities and achieve financial sustainability—helping them move forward with purpose and pride.

In its first year, this initiative will reach and uplift 500 girls and young women, preparing them to take charge of their futures and become catalysts of change in their communities.

Turning Talent Into Enterprise

 Turning Talent into Enterprise

In partnership with the Aatapi Seva Foundation, Nykaa is empowering rural women to become successful beauty care entrepreneurs by blending skill development with comprehensive training in financial literacy and business management.

This thoughtfully crafted program begins with foundational training in beauty services, equipping women with essential technical skills and customer care expertise. As participants advance, they engage in deeper entrepreneurship modules covering critical areas such as business planning, financial management, and marketing strategies. By fostering both practical abilities and entrepreneurial confidence, the initiative enables women to turn their dreams into sustainable businesses, sparking waves of empowerment throughout their communities.

To date, the program has empowered 65 women to confidently take control of their futures and build lasting livelihoods.

Towards Inclusive Growth

Towards Inclusive Growth

As part of Nykaa’s commitment to Corporate Social Responsibility and fostering inclusive communities, we have partnered with the Latika Roy Memorial Foundation to establish a state-of-the-art salon designed specifically for children with sensory needs. Situated within the Foundation’s universally accessible campus in Dehradun, this initiative exemplifies our dedication to Diversity & Inclusion.

This salon goes beyond providing essential beauty services—it functions as a specialized training centre for differently-abled youth enrolled in the Foundation’s skill development programs. By creating a supportive, accessible environment, the project empowers these young individuals with practical, marketable skills that open doors to meaningful employment and self-reliance.

With a direct impact on over 200 children and young adults, this collaboration represents a significant stride toward Nykaa’s vision of building a more equitable and inclusive society—one where every individual, regardless of ability, can realize their potential and contribute meaningfully to the community.

Igniting Curiosity In Young Minds

Towards Inclusive Growth

Supported by Nykaa, the STEM SPARK Program is transforming STEM education in 30 government schools across Nandurbar, an aspirational district in Maharashtra. The initiative enhances teaching quality through targeted training for educators and introduces hands-on STEM kits along with fully equipped STEM labs, making learning more interactive and inquiry-driven.

The program encourages curiosity, critical thinking, and creativity in the classroom. It has reached 4,597 students, including 2,352 girls, many of whom are first-generation learners with limited exposure to STEM fields.

Focusing on grades 6 to 8, a formative stage in academic development, the program empowers students—especially girls—to engage with science and technology confidently and aspire toward future careers in STEM.

Through this initiative, Nykaa is fostering equity in education, nurturing a generation of young thinkers ready to lead with innovation and shape a brighter, more inclusive future.

Empowering First-generation Learners

Empowering First Generation Learners

Nykaa has partnered with the Akanksha Foundation to support a school in Pune that delivers free, high-quality education to 877 students, from Junior Kindergarten through Grade 10. The school primarily serves children from underserved communities, many of whom are first-generation learners whose parents work as daily wage earners with limited access to education.

Through this collaboration, Nykaa is helping to break the cycle of intergenerational poverty by providing these young learners with a strong academic foundation, comprehensive development programs, and a nurturing learning environment.

By investing in their education, the initiative equips students with the knowledge, skills, and confidence needed to create brighter, more secure futures for themselves and their communities.

Shaping The Future Of Consumer Technology

Shaping the Future of Consumer Technology

In a bold step toward the future, Nykaa has partnered with the IIM Ahmedabad Endowment Fund to create the Nykaa Chair in Consumer Technology — a three-year journey dedicated to exploring how digital transformation is reshaping the way businesses connect with consumers. This initiative dives deep into the scientific practice of marketing, revealing powerful insights on the role of digital, social, and mobile technologies in transforming business models, customer behavior, and society as a whole.

At the heart of this collaboration lies a commitment to harnessing the potential of cutting-edge tools to help businesses navigate an ever-evolving marketplace with agility and innovation. Beyond research, Nykaa’s collaboration sparked a vibrant 24-hour hackathon — a creative battleground where bright, student-led tech innovations surfaced, empowered by guidance and opportunities to turn ideas into reality.

Together, Nykaa and IIM Ahmedabad are not just studying change — they are shaping it, driving forward a future where technology and consumer insights unite to redefine the possibilities of marketing.

Launching India’s Women’s Empowerment Index

Launching Indias Womens Empowerment

In partnership with India’s oldest and largest independent economic policy think tank, the National Council of Applied Economic Research (NCAER), Nykaa has launched a pioneering nationwide study to assess the social, economic, and financial empowerment of women across the country. The first phase involves an extensive, ground-level survey spanning 11 statesreaching 10,000 women, and gathering authentic insights from a wide range of communities and demographics.

The cornerstone of this initiative is the creation of a Women’s Empowerment Index—a robust benchmark designed to track progress, identify persistent challenges, and inform the development of impactful, evidence-based policies.

This transformative tool aims to empower stakeholders to design interventions that genuinely enable women to thrive holistically—socially, economically, and financially—driving inclusive growth for India’s future.

Championing Inclusivity In Sports

Championing Inclusivity in Sports

For the past three years, Nykaa has proudly stood alongside the Indian Deaf Cricket Association (IDCA), championing the incredible spirit, resilience, and talent of deaf athletes. Our partnership is more than sponsorship—it’s a commitment to advancing the development, training, and recognition of differently-abled sportspeople, especially those from underprivileged backgrounds.

In FY 25, Nykaa took the lead as the Principal Sponsor of the 2nd IDCA T10 Women’s Deaf Premier League in Mumbai. This landmark event empowered 250 women with hearing disabilities, providing them with expert training, valuable exposure, and a powerful platform to showcase their skills on a national stage.

Through this ongoing collaboration, Nykaa has supported and uplifted over 430 deaf athletes so far—opening doors to opportunity, fostering confidence, and championing the belief that inclusivity and equal opportunity in sports can transform lives.

From Streets To Stadiums

From Streets to Stadiums

For the past three years, Nykaa has proudly supported Slum Soccer, a transformative initiative that empowers at-risk youth from underprivileged communities to harness the power of sports for positive change. These young boys and girls—potential game changers from slums across states like Jharkhand, Delhi, Maharashtra, Karnataka, Tamil Nadu, Chhattisgarh, and Gujarat—are brought together through specially designed training programs. These sessions go beyond football skills, nurturing their mindset, confidence, determination, and motivation to drive sustainable change within their communities.

In FY 25, Nykaa proudly backed the National Inclusion Cup held in Nagpur, where 250 young athletes—120 girls and 130 boys across India came together to train, compete, and grow both on and off the field.

To date, this impactful program has empowered 830 young girls and boys, opening doors to opportunities that inspire them to learn, thrive, and rewrite their futures through the beautiful game.

Bringing Hope And Healing To Children With Clubfoot

Bringing Hope and Healing to Children With Clubfoot

Nykaa is proud to support Anushkaa Foundation for Eliminating Clubfoot (AFEC) in its mission to treat children affected by clubfoot—a congenital condition where one or both feet turn inward, limiting mobility and quality of life. This partnership aligns closely with the Rashtriya Bal Swasthya Karyakram (RBSK), a vital government initiative focused on early identification and intervention for children up to 18 years, addressing birth defects, deficiencies, diseases, and developmental delays.

Nykaa’s support empowers AFEC to train doctors as specialists in the Ponseti Method—a minimally invasive, highly effective treatment considered the gold standard for clubfoot correction. By equipping practitioners as trainers and supervisors, the program ensures sustained quality care across regions.

Over the past three years, Nykaa has helped facilitate treatment for 466 children from marginalized communities, offering them a life-changing opportunity to walk, run, and play freely—opening doors to healthier, more fulfilling futures.

Uniting Against Hunger

Uniting Against Hunger

Aligned with the mission of Rise Against Hunger India to eradicate hunger and uplift vulnerable communities, Nykaa has harnessed the power of its employees to make a real difference.

Over the past two years, more than 600 passionate Nykaa employees have come together to package an incredible 90,536 nutrient-rich, fortified meals—meals destined to nourish underserved families across India.

These meals do more than fill stomachs; they combat malnutrition and help build resilient communities with healthier futures. By weaving purpose-driven volunteering into its CSR journey, Nykaa is not just supporting a cause—it is creating a movement within its own workforce to champion stronger, hunger-free communities throughout the country.

Empowering Women, Transforming Lives: How Nykaa is Building Pathways to Independence

Pallavi’s Rise as a Beauty Entrepreneur

Uniting Against Hunger

Pallavi, a native from rural Bengaluru, had set aside her career aspirations after marriage, settling into life as a homemaker. But deep inside, she longed for more - a sense of purpose and a path to independence.

She took a leap of faith and enrolled in free Assistant Beauty Therapist Program, supported by Nykaa in collaboration with Sambhav Foundation, hoping to turn her passion into a profession. The course became her turning point. With hands-on training in skincare, hair styling, and makeup, along with On-the-Job Training (OJT), Pallavi gained not just skills but confidence.

After completing the program, she joined a salon, working diligently and saving every extra rupee she earned. With her husband’s support and months of perseverance, she finally launched her own salon.

From making profit of INR 4,000 a month in the beginning, she now makes profit of INR 32,000 INR 35,000 monthly - a transformation she never thought would be possible. Pallavi has also employed two women from the same program at her salon.

"Without this opportunity, I would have remained a homemaker“ - Pallavi reflects. Her journey is a powerful reminder that when women are given the right skills, they don’t just find jobs - they create future of others as well.

Ranjanben’s Journey of Empowerment

Uniting Against Hunger

Ranjanben Solanki, a resident of Gajera village in rural Vadodara, Gujarat, always dreamt of becoming a beautician. Though she had a basic understanding of beauty care services, life took over—marriage and household responsibilities pushed her aspirations to the background. But Ranjanben never let go of her dream.

Determined to chart a new course for herself, she enrolled in the Entrepreneurship Development Program run by Aatapi Seva Foundation, with support from Nykaa. The program offered her more than just technical training—it provided Ranjanben with advanced beauty care skills, financial literacy, and hands-on guidance on running a successful business.

Ranjanben even launched her own Instagram page to showcase her work and attract new clients—opening up a whole new world of visibility and opportunity beyond her village.

With an initial investment of INR 10,000, she started Kinjal Beauty Parlour, lovingly named after her daughter. She applied everything she learned—from managing clients to digital marketing—and now earns a steady monthly income of INR 5,000 to 6,000. She even earned INR 15,000 from a single bridal makeup assignment—proof of her growing reputation and skill.

Today, Ranjanben not only contributes to her household income but also takes independent financial decisions. She has even learned to ride a scooter to expand her services through home visits—breaking barriers and redefining what’s possible for women in her village

At Nykaa, empowerment isn’t just a philosophy—it’s a promise to help women reclaim their dreams, no matter where they come from.

These are not just success stories—they are testimonies to what’s possible when women are given access to skills, confidence, and opportunity.

When women rise, communities thrive. At Nykaa, we’re proud to be a part of that journey—helping women turn their aspirations into action, and their actions into lasting change.

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