






Reset your youth, deflect five signs of aging
An essential first-step serum formulated with JAUM Balancing Complexâ„¢- assures a glowing and healthier look by harmonizing the balance of skin.
- Bestseller serum product. Sulwhasoo sells 1 product every 10 seconds. *
- Ranked no. 1 in the anti-aging and serum category at department stores for 6 consecutive years. **
(*January~December 2018, based on cumulative sales in Korea/ **2014~2016, Beaute Research Korea)
JAUM Balancing Complexâ„¢ cares for skin balance From over three thousand Korean herbal ingredients found in ancient studies, just five were carefully chosen after countless trial and error, completing the JAUM Balancing Complexâ„¢ through an 18-hour process of pure dedication. |
Deflect five signs of aging*; Resilience, Vitality, Nourished, Clarity, Elasticity 180% more concentrated than before, the new JAUM Balancing Complexâ„¢ provides comprehensive skin care for beautiful balance. For dried skin caused by aging, the complex nourishes, rejuvenates, and firms the appearance of the complexion for a healthier glowing skin. |
First-step activating serum enhances the effectiveness of other products that follow Used as the first step after cleansing, our serum helps boost your next skincare product's absorption, usage and results. It's suitable as the first step even for customers with delicate or sensitive skin. |
Customer satisfaction survey result
* Test subjects: 45 Women 30-49 years of age / Test period : 2 weeks / Research Institute : Research House BOM
First cleanse your face, then apply First Care Activating Serum, in the order of cheeks, forehead, and then chin with a gentle massage.
Follow it up with Essential Balancing Water & Emulsion. Use daily as part of morning and night skincare routine.
Step 1
Portion out and apply the serum in the order of cheeks, forehead, and then chin.
Step 2
Apply in three steps at 1 and apply from the bottom to the top as if gently pushing the skin up at 2.
Step 3
Gently pull the skin up at 1 and gently swipe all the way to your chin at 2.
Step 4
Gently pull the skin up at 1 and finish by making sure the skin feels firm down to your chin at 2.
Explore the entire range of Serums & Essence available on Nykaa. Shop more Sulwhasoo products here.You can browse through the complete world of Sulwhasoo Serums & Essence .Alternatively, you can also find many more products from the Sulwhasoo First Care Activating Serum range.
Expiry Date: 15 July 2023
Country of Origin: Korea (the Republic of)
Name of Mfg / Importer / Brand: 382, Gajang-dong, Osan-si, Gyeonggi-do South Korea
Address of Mfg / Importer / Brand: Amorepacific Corporation